Privacy Policy for Svava
- We only use data to provide or improve user-facing features that are prominent in our extension's user interface
- We do not transfer data to third parties except as necessary to provide or improve user-facing features, as required by law, or for security purposes
- We do not use or transfer data for serving advertisements
- We do not allow humans to read user data except with user consent for support purposes, for security investigations, to comply with law, or when data is aggregated and anonymized for internal operations
1. Who we are and what this policy covers
Svava AB (Swedish company registration number 559070-8995, Bjärka-Säby Tomta, 589 64 Sturefors, Sweden; "Svava", "we", "our" or "us") provides the Svava service ("Service"). This Privacy Policy explains how we collect, use, store, share and protect personal data when you use:
- The Svava web app at svava.app
- The Svava Chrome Extension ("Extension")
- Svava connectors: connections that let an AI assistant you use, such as Microsoft Copilot, Claude or ChatGPT, access Svava on your behalf through MCP
Separate notices apply to voice interviews and to how we describe data handling on svava.io.
1.1 Svava as controller and as processor
Svava is used by organizations. We are the controller for the personal data we need to run the Service, such as your account, sign-in and security data. When your organization uses Svava under an agreement with us, your organization is generally the controller for the content its users add to Svava (for example chat messages, attachments and organization data), and we process that content on its behalf under that agreement. If you use Svava through your employer, your employer's privacy information may also apply.
2. Information we collect
2.1 Data you provide
- Account and sign-in data: name, email address and password (stored only in hashed form by our authentication provider), and your organization and team memberships.
- Content: chat messages to Svava's AI assistants and profiles, files you upload, screenshots you capture with the Extension, and material you add to studies, sessions or organization libraries.
- Approvals for connected AI assistants: when you connect an AI assistant, which organization you approve and which permissions (scopes) you grant.
2.2 Data collected when you use the Service
- Extension page context: when you start an analysis in the Extension, the URL and title of the active tab and the visible content you choose to capture. This is limited to the tab and moment you trigger the feature.
- Session data: authentication tokens that keep you signed in.
- Connector data: for each connected AI assistant, a client registration (the name the assistant gives itself and its return addresses; for assistants that use a client secret, only a hash of that secret), and access and refresh tokens, which we store only as hashes.
- Technical logs: request metadata such as time, operation, status, error codes and IP address, used to operate and secure the Service.
- Settings: preferences such as language, selected assistant and capture settings. In the Extension these are stored locally on your device.
2.3 Data we do not collect
- General browsing history across tabs or over time (the Extension only reads the active tab when you trigger an analysis)
- Passwords or form data from websites you visit
- Location data, device identifiers or fingerprints
- Cookies from websites you visit
- Keystrokes or input outside the Svava interfaces
3. How we use your information
| Data | Purpose | Legal basis |
|---|---|---|
| Account and sign-in data | Verify your identity, give access to your organization and secure the Service | Contract performance |
| Content | Generate responses, run studies and sessions, and keep your history | Contract performance (or your organization's instructions where we act as processor) |
| Extension page context | Give the AI context about the page you chose to analyze | Contract performance |
| Connector approvals and tokens | Let the AI assistant you connected act within the organization and permissions you approved, and let you revoke that access | Contract performance |
| Technical logs | Operate the Service, find faults and prevent abuse | Legitimate interest in a secure, working service |
| Settings | Remember your preferences | Legitimate interest |
4. Connected AI assistants (MCP)
You can let an AI assistant, such as Microsoft Copilot (Cowork), Claude or ChatGPT, use Svava through MCP. This works as follows:
- You start and approve the connection. The assistant sends you to Svava's own sign-in page. You sign in, choose one organization and approve the requested permissions. We show which permissions are requested before you approve.
- Permissions are limited. Depending on what you approve, the assistant can list the profiles available in that organization, read and create your own profile chats, and start and read your own interviews and focus groups. It sees only what you can see in Svava, and access is checked on every request, including that you are still a member of the organization.
- What the assistant receives. When the assistant calls Svava, it receives the results of that call, for example profile names, chat replies or session results. This data then leaves Svava.
- The assistant's provider is responsible for its own processing. Microsoft, Anthropic, OpenAI or another provider of the assistant you use processes what it receives under its own terms and privacy policy, including how long it keeps the data and whether it is used to improve its models. Svava does not control this. Review the assistant's terms, or your organization's agreement with that provider, before connecting.
- You can revoke access at any time. On Svava's connection page you can see your connections and revoke them. A revoked connection stops working on its next request. You can also remove the connection in the assistant.
5. Data storage and location
- Databases and files: stored with Supabase in EU regions (AWS data centres in Sweden, Ireland or Germany, depending on your organization's environment).
- Web pages: svava.app and svava.io are served from servers operated by Hetzner Online.
- Extension: settings and sign-in tokens are stored locally using Chrome's storage APIs.
All data is transmitted over HTTPS/TLS and encrypted at rest by our infrastructure providers. Database access is restricted by row-level security, and service credentials are kept on the server side only.
6. Sharing and service providers
6.1 AI processing
To generate responses, relevant content is sent from our backend to AI model providers. We send only what the task needs: the message, relevant conversation context, attachments or screenshots you included, and relevant profile or study material. We do not send your password or authentication tokens.
6.2 Service providers
| Provider | Purpose | Data processed |
|---|---|---|
| Supabase | Database, authentication, file storage and server functions (EU regions) | Account data, content, connector data, technical logs |
| Google (Gemini API) | AI response generation and analysis | Messages, conversation context, attachments, profile and study material |
| OpenAI | Profile research and quality assessment of Spektrum results | Research material, and material you submit for a Spektrum assessment |
| Firecrawl, Exa, Cloudflare | Fetching and rendering public web pages for research features | Web addresses and public page content |
| AutoContent API | Podcast generation, only when you use that feature | The content you choose to turn into a podcast |
| Hetzner Online | Hosting of web pages | Web server access logs |
AI providers process data under their API terms and our agreements with them. Connected AI assistants (section 4) are not our service providers: you choose to share data with them.
6.3 We do not
- Sell your personal data
- Share your data with advertisers or use it for advertising
- Use your content to train AI models
- Let people read your data except as described in section 6.4
6.4 Human access
- With your consent: when you ask for support and authorize us to look at your data
- Security: when investigating abuse, fraud or security incidents
- Law: when required by valid legal process
- Aggregated and anonymized: for internal operations where no individual can be identified
7. Data retention
| Data | Retention | How to delete |
|---|---|---|
| Chat history, attachments and screenshots | Until you or your organization deletes them, or the account is closed | Delete conversations in Svava, or ask us |
| Account data | While the account is active; deleted within 30 days of account closure | Ask us to close your account |
| Connector access tokens | 15 minutes | Expire automatically |
| Connector refresh tokens | 30 days, or until revoked | Revoke the connection on Svava's connection page |
| Connector approvals | Until you revoke them or lose membership in the organization | Revoke the connection |
| Technical logs | Up to 7 days for server function logs and up to 14 days for web server access logs | Deleted automatically |
| Extension settings and tokens | Until you sign out, uninstall the Extension or clear its data | Sign out or uninstall |
Data you share with a connected AI assistant, and data processed by AI providers, is also subject to their retention policies.
8. Your rights
- In the Service: view your history, delete conversations, sign out and revoke connected AI assistants.
- On request: access, export, correction or deletion of your data, and account closure.
If you are in the EU/EEA, you have the right to access, rectify, erase, restrict and object to processing, the right to data portability, and the right to lodge a complaint with a supervisory authority (in Sweden, Integritetsskyddsmyndigheten, IMY). California residents have the rights to know, access and delete personal information and to non-discrimination; we do not sell personal information. Where your organization is the controller, we will forward your request or help your organization answer it.
9. Chrome Extension permissions
| Permission | Purpose |
|---|---|
| activeTab | Capture the page you are viewing when you start an analysis |
| scripting | Run the capture script in the tab you chose to analyze |
| storage | Save your settings and sign-in tokens locally |
| sidePanel | Show Svava in Chrome's side panel |
| tabs | Read the URL and title of the active tab as context for your analysis |
| offscreen | Process screenshots without blocking your browsing |
| Host permissions | Capture and analyze content on the page you choose to analyze |
10. Children
The Service is intended for work use and not for children under 13. We do not knowingly collect personal data from children. Contact us if you believe a child has given us personal data, and we will delete it.
11. International transfers
Our databases are hosted in the EU. Some service providers, such as AI model providers, may process data outside the EU/EEA. Such transfers rely on appropriate safeguards, such as the EU Commission's standard contractual clauses or an adequacy decision, together with data processing agreements.
12. Changes to this policy
We may update this policy. We will change the "Last updated" date, publish the new version on this page and, for significant changes, tell you in the Service.
13. Contact
Svava AB, registration number 559070-8995, Bjärka-Säby Tomta, 589 64 Sturefors, Sweden. For questions or requests about your personal data, email elia.morling@svava.io with the subject line "Privacy Request".